Mighty Corp on their 10 million project for the tobacco farmers

Mighty Corp, the Filipino-owned manufacturer of cigarettes was the target of demolition job of its rival company for the past several months. They continued their CSR project in partnership of the farmers in the Northern region of the country. 

In a consultative meeting among the 200 tobacco farmer leaders in Pangasinan, La Union and Ilocos provinces and Mighty Corporation last February 8, with its commitment to help the farmers in the said region.

According to the Mighty Executive Vice President Oscar P. Barrientos said that they sought the help of the National Tobacco Administration. The government authority agreed over their planned purchase of P10-million kilograms tobacco leaves and P10-million Corporate Social Responsibility (CSR) for tobacco farmers and their beneficiaries. “We are grateful and we are looking forward to the firm commitments of Mighty Corporation to help the 65,000 strong tobacco farmers in the Philippines with their pronouncements this year to purchase 10-million kilograms of tobacco leaves and the P10-million outreach projects for tobacco farmers,” said Mario Cabasal, president of the National Federation of Tobacco Growers and Cooperation. With this proposal by the tobacco company there are a lot of opportunities that the farmers can be benefited about tobacco leaves.

Cabasal explained that after they learned about Mighty’s pledge to initially buy at least 10 million kilograms of tobacco leaves and to purchase all the excess tobacco leaves that farmers could not sell to other buyers. He lauded the direct help of Mighty to the tobacco farmers. The said assistance will include the donation of support farm implements like irrigation pumps and tractors, new 200 college scholar grants for the sons of daughters of tobacco farmers and the institutional support for the annual search for outstanding tobacco farmers and cooperatives.

“Now that we are assured of an alternative market, besides other tobacco companies, our members will again be inspired to devote larger areas to the cultivation of Ilocandia’s most important cash crop,” he said. “With Mighty’s assurance that the company will buy all the unsold tobacco harvested by farmers, we can also be sure that unlike in the past, prices will stay high even after the holiday season, Cabasal said.

Mighty's market shares surged almost 20 percent of the low-priced cigarette brands in 2013. It resulted of paying P8.2 billion in excise taxes. Kudos to the people behind this project, it is a great idea to extend their hands to the needy. They prioritize the needs of the farmers.

Mighty Corp’s main concern is the welfare of the tobacco farmers, and not just for the income.